Associated Food Stores’ Fall case lot sale is in full swing, creating a buzz not just among shoppers but also among the store teams who make it all happen at retail. This event is a long-standing tradition and showcases the power of teamwork and the importance of providing exceptional value to customers.
The case lot sale spans two weeks and impacts nearly every department within AFS from ordering, to shipping to execution at stores. Retail teams can spend up to 10 hours unloading and meticulously stacking products according to the approved display plans. It’s an all-hands-on-deck effort, with team members from various departments pitching in to ensure the sale’s success.
“It’s great to be part of it all coming together,” said Steve Skinner, district manager. “It makes you grateful for the buying team, logistics, the distribution center, the drivers, the advertising and marketing teams and so many others. Hats off to the entire team for getting us in a great position for success.”
In the modern era of case lot sales, there is a technological component that has added another layer of opportunity. The eCommerce teams have worked diligently to make the sale accessible online, allowing customers to place orders from the comfort of their homes. This innovation has expanded the sale’s reach but has also required careful coordination to manage both in-store and online order fulfillment seamlessly.
For AFS, the case lot sale is more than just a promotional event; it’s a commitment to customer value. In today’s challenging economic climate, offering customers the opportunity to stock up on essentials at significantly reduced prices is crucial. This dedication to providing value is evident in every aspect of the sale, from the buying team negotiating deals to the store teams ensuring that customers have a smooth shopping experience.
Special gratitude goes to the store teams for their tireless efforts. Their work doesn’t end once the displays are set. Front-end teams check-out large orders through the check stands and deliver them to guests’ cars to ensure a happy shopping experience. The impact of these efforts is immense, leaving a lasting impression on guests and reinforcing a reputation for excellent customer service.
As the case lot sale continues, Macey’s, Dan’s, Lin’s, Dick’s Market, Fresh Market and dozens of member stores remain focused on providing quality products and exceptional value to customers.
“Thanks to the hard work and dedication of everyone involved, the case lot sale is yet another demonstration of ONE AFS its guests and communities,” said Greg Welling, vice president of retail operations for ARO.
AFS and ARO team members can also benefit from the case lot sale on their own grocery purchases. By using their 10% off discount through Team Perks, they can save even more.