Red Button Vintage Creamery is celebrating its 10-year anniversary this year, marking a decade of success for the incredibly popular Exclusive Brand. Since its inception, Red Button Vintage Creamery has never compromised the quality, integrity or content of its ice cream, maintaining a standard of excellence that has garnered a loyal fan base and impressive sales results.
“We are incredibly proud of what we have achieved over the past ten years,” said Boyd Irving, vice president of Exclusive Brands. “The brand truly is a ‘One Associated’ success story because of the collaboration of so many retailers, team members and vendor partners.”
Red Button Vintage Creamery ice cream boasts a selection of 28 flavors every day, ensuring there is something for everyone. The brand has grown significantly, expanding its product offerings from the original 56 oz. ice cream to three-gallon sizes for scooping stations, and later into pints featuring the top 14 flavors from the 56 oz. lineup. This strategic growth has been key to the brand’s success, achieving over $10 million in wholesale sales.
“This accomplishment is even more impressive when you consider that not all of our membership carries the full assortment,” added Boyd. “Imagine the potential if every member carried the entire range. The success would be phenomenal.”